Wednesday, April 16, 2014

How can a business benefit from e e commerce?

How can a business benefit from e e commerce?
Ecommerce refers to all business transactions that require the aidof computers. It means to conduct business such as buying andselling of products and services over the internet. It alsoinvolves mobile commerce (carrying out business over mobilephones), making payments over the internet most commonly throughnet banking, credit/debit cards and PayPal and checking out whatother people have bought and their reviews.Even having a simplewebsite that gives information about your business can generateleads for you. So having an online presence has become necessaryfor every business.

An ecommerce website offers great advantages. The biggest advantageis that customers can access it any second of the day i.e 24 hrs ofthe day, 7 days a week, 365 days a year!

A website lets your business become global. Your potential customerbase expands manifolds just by getting a website. Your business isno longer limited to your neighbourhood or the city. With therising number of people accessing internet on mobile phones andtablets, your business has a better chance of going ahead of yourrivals.

Having an online presence improves the image of your business. Itprojects you as innovative and accepting of new business models.You can also reduce various expenses such as those involved instaffing and maintenance. Since half the work is done by thewebsite itself by providing details, answering queries and bookingorders, your email and phone enquiry time is reduced. A website canbe updated immediately to show newer information or make changes inthe design. Stock can be handled well and that helps in betterinventory management.

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